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The signing of Cooperation Agreement between FEB Undip and RSM Indonesia Drives MBKM Implementation

July 28, 2023 No Comments

Semarang, July 6, 2023 – The Faculty of Economics and Business (FEB) Universitas Diponegoro (Undip) has established a partnership agreement regarding the implementation of the Magang Merdeka Belajar – Kampus Merdeka (MBKM) program. This agreement involves collaboration between FEB Undip and RSM Indonesia, a leading public accounting and consulting firm in Indonesia that provides auditing, taxation, and consulting services. This cooperation agreement aligns with the MBKM program, which provides opportunities for students to gain practical experience and direct insights into Audit and Corporate Management through Internship programs, Bumdes Mentoring, Alumni Recruitment, and Training activities organized by RSM Indonesia. The Cooperation Agreement between FEB Undip and RSM Indonesia was signed by the Dean of FEB Undip, Prof. Dr. Suharnomo, and witnessed directly by Prof. Dr. Yos Johan Utama, the Rector of Universitas Diponegoro, and Endang Pramuwati, Partner for Audit Practice at RSM Indonesia’s Surabaya branch. The cooperation agreement between FEB Undip and RSM is tangible evidence of implementing the Magang Merdeka Belajar – Kampus Merdeka program. Hopefully, this collaboration will improve educational quality and students’ careers and encourage the university to continuously involve students in relevant real-world learning experiences while fostering their independence, creativity, and leadership.

UIN Malang’s Visit to FEB Undip for Benchmarking FIBAA International Accreditation

July 3, 2023 No Comments

Semarang, June 19, 2023 – The Faculty of Economics and Business, Universitas Diponegoro (FEB Undip) was visited by Universitas Islam Negeri Maulana Malik Ibrahim Malang for benchmarking on FIBAA International Accreditation (Foundation for International Business Administration Accreditation). The team from UIN Malang, consisting of lecturers and staff, was warmly welcomed by the Management Department Team of FEB Undip. During the visit, they had the opportunity to see the accreditation process, learning curriculum, international cooperation and academic quality applied at FEB Undip. The FIBAA international accreditation program is a goal for both institutions in improving the quality of education and strengthening their international reputation. Through this comparative study, FEB Undip and UIN Malang hope to inspire each other and improve best practices in curriculum development, management of facilities and infrastructure, and improvement of lecturer competence. Prof. Dr. Harjum Muharam, S.E., M.E. as the Head of Management FEB Undip expressed his excitement over the visit. He hopes that the collaboration between the two institutions can bring positive benefits in an effort to improve the quality of education in Indonesia. “Through this comparative study, we hope to gain a further understanding of international standards in accreditation. We are also ready to share our experience and knowledge with UIN Malang,” said Prof. Harjum Muharam. This comparative study is a positive step in establishing cooperation between FEB Undip and UIN Malang in an effort to improve the quality of education in Indonesia. Hopefully, this visit can be the beginning of a wider and sustainable collaboration between the two institutions in facing the challenges of the globalization era.

Digital Business Study Program! FEB Undip Opens a New Study Program which is Ready to Answer the Challenges of the Digital Era

June 23, 2023 No Comments

Semarang, June 14, 2023 – Faculty of Economics and Business Universitas Diponegoro (FEB Undip) is pleased to announce the opening of the Digital Business study program in response to technological advances which are changing the way people work, shop, communicate, and learn. FEB Undip’s Digital Business study program prepares students with a curriculum that suits the demands of modern industries, such as e-commerce, big data analytics, and information risk management. Internship opportunities at leading companies are also provided to enrich students’ practical experience. Graduates of this program are expected to have the skills needed by global companies in digital business, such as human resource management, digital marketing, and project management. In a rapidly growing industry, graduates have great job prospects. FEB Undip provides complete facilities and infrastructure, including an entrepreneurship laboratory with a business incubator, Bloomberg laboratory, computer laboratory, and an innovative library to support student learning. Dean of FEB Undip, Prof. Dr. Suharnomo, stated that this study program supports the digital industry’s progress in Indonesia and benefits students and society. This study program is expected to produce reliable graduates to face the rapid digital era. Let’s be part of the FEB Undip Digital Business study program and be ready for the change. Register yourself: Ujian Mandiri Undip (UM S1) deadline: June 25, 2023.

M Rifqy Roosdhani became the 340th Doctor of Economics Program graduate at FEB Undip.

June 16, 2023 No Comments

Semarang, June 12th, 2023. The Doctor of Economics Program at the Faculty of Economics and Business, Universitas Diponegoro (PDIE FEB UNDIP) conducted a doctoral promotion examination on behalf of M Rifqy Roosdhani with the theme “Building Marketing Performance with the Quality of Referral Marketing Communication in Social Commerce.” Promovendus, in his dissertation, focuses on developing a new conceptual model that explains how to improve marketing performance using relevant theories, namely, the Service-Dominant Logic theory and communication theory used to explain and solve identified problems. In addressing the research gap, this study proposes a new conceptual model with a mediating variable called Referral Marketing Communication Quality. This conceptual model can explain the influence of Social Commerce Capability on marketing performance. This study involved 240 food and beverage MSME businesses in Surakarta (Solo), Semarang City, Semarang Regency, Kudus Regency, and Jepara Regency using the SPSS program and the AMOS version 24 structural equation model in the data analysis process to test the hypotheses in this study. The results of the hypotheses proposed in this study show the importance of variables such as Social Commerce Capability, Referral Marketing Communication Quality, Market Penetration, and Brand Exposure in driving marketing performance. The Referral Marketing Communication Quality variable proposed in this study is convincingly proven as a mediating variable that plays an important role in filling the research gap by clarifying the relationship between Social Commerce Capability and marketing performance. This research model is based on relevant marketing concepts and can contribute theoretically and managerially.     The Examination Committee consists of Prof. Anis Chariri, S.E., M.Com., Ph.D., Ak, CA, CfrA (Chairman of the Examination), Prof. Dr. Dra. Naili Farida, M.Si. (Secretary of the Examination, Supervisor), Prof. Dr. Suliyanto, SE., M.M. (External Examiner), I Made Sukresna, S.E., M.Si., Ph.D. (Examiner), Dr. Harry Soesanto, M.Kes. (Examiner) and Dr. Farida Indriani, S.E., M.M. (examiner, Co- Supervisor). The examination session lasted for two hours, and in the end, the promovendus passed the examination and was declared entitled to hold a Doctoral degree by the Committee. Hopefully, this research can make a meaningful contribution to improving the quality of marketing in social commerce and encourage business innovation and growth in an increasingly digitally connected era.

Managing Fuel Subsidies in Net Importer Countries

May 15, 2023 No Comments

Wednesday, February 22, 2023, the Faculty of Economics and Business, Diponegoro University (FEB Undip), in collaboration with Pipamas Energy, held a seminar titled Pipamas Energy Talk “Managing Fuel Subsidies in Net Importer Countries.” This seminar was held in order to provide information about energy management and answer related facts and myths about energy in Indonesia. The event was hosted by moderator Putri Ayuningtyas and attended by several speakers, namely Tito Rivanto Marsono (Pertamina Sales Area Manager Retail Semarang), Saleh Abdurrahman (Member of the BPH Migas Committee), and Prof. Dr. F.X. Sugiyanto, M.S. (Professor of Economics, FEB UNDIP). “Yesterday’s increase in fuel subsidies was indeed high and became a concern for many people, but if we read the data, it turns out that most rich people are enjoying the subsidies. This makes the theme of the talk show exciting this time, and I hope the knowledge gained will be useful, said Firmansyah, S.E., M.Sc., Ph.D., as Vice Dean for Academic and Student Affairs in a welcoming speech before the main talk show event. The talk show program began with a presentation of material by Saleh Abdurrahman, a member of the BPH Migas Committee. “One of the myths in society is that Indonesia is rich in oil. Indonesia’s oil and gas reserves can only last for the next ten years.” He touched on many myths and facts regarding oil and gas and regulations related to fuel subsidies in Indonesia. The second material was delivered by Tito Rivanto Marsono, who focused on discussing the fuel subsidy program at the operational level and the development of one fuel price for all regions in Indonesia. “There are already many regulations governing subsidized fuel, both for certain fuels, special assignment fuel types. By the mandate in BPH Migas regulation No. 6 of 2013, we (Pertamina) are asked to distribute fuel in a precise, volume, and timely manner, as well as system reform in real-time fuel distribution.” The last speaker, Prof. Dr. F.X. Sugiyanto MS, one of the FEB UNDIP Professors of Economics, revealed that “Subsidy reallocation is much more important, where it is not only a matter of accuracy in distributing fuel subsidies. The government should reduce one type of subsidy and increase another type.” The event continued with a question-and-answer session and games by participants who attended online and offline. The event ended with a group photo session with the speakers, lecturers, and the participants.

MSME Expo and Art Parade Enliven the 63rd Anniversary of FEB UNDIP

March 16, 2023 No Comments

To enliven its 63rd Anniversary, the Faculty of Economics and Business (FEB) Universitas Diponegoro held a grand event namely the MSME (Micro, Small and Medium Enterprises) Expo and Art Parade which were held within the Faculty of Economics and Business Campus. This grand event is a series of many FEB UNDIP Anniversary events starting from the Khotmil Qur’an on February 24th, 2023 to the Expo and Art Parade on March 14th, 2023. This event was opened by the Dean of FEB Undip, Prof. Dr. Suharnomo, S.E., M.Si., with the symbol of ribbon cutting and hot air balloons release. The event concept provided by the Faculty of Economics and Business was like a people’s party. The MSME Expo activities were enlivened with art performances and fishing competitions. In addition, food coupons and door prizes were distributed to 1,000 people for free. The MSME Expo was filled with various groups of stands, including: culinary, beauty products, convection, handicrafts, several BUMN product stands, and so on. The MSME Expo is expected to foster students’ interest in being active in innovation and entrepreneurship. Furthermore, in the middle of the event, it was filled with door prizes and grand prizes in the form of 4 bicycles and 1 door refrigerator for all participants who won the lottery. This FEB Anniversary event has the theme “Think Big in Tech, We Do”. It is the spirit of the Faculty to stay up to date with the era developments, especially in the field of technology and information, which is a challenge that must be faced. Therefore, FEB UNDIP is committed to answering this challenge by establishing a new study program, Digital Business, that will be established in the 2023/2024 academic year.     Hopefully, by holding the 63rd FEB UNDIP Anniversary event, the Faculty become more reliable in carrying out the vision and mission to create the next generations who are highly competent and highly competitive in Indonesia and globally.

Collaboration between FEB Undip and Alfamart to Grow Young Entrepreneurs

March 10, 2023 No Comments

On the 13th of January 2023, Universitas Diponegoro (UNDIP) held a coordination to collaborate with PT Sumber Alfaria Trijaya Tbk (PT Alfamart) regarding the opening of an alfamart outlet (ALFA X), employee recruitment, and management of Small and Medium Enterprises on campus, especially in the Faculty of Economics and Business (FEB). The coordination was held in the Dean’s Meeting Room, 2nd floor of Dekanat Building FEB Undip. The coordination of collaboration was attended by the Dean of the Faculty of Economics and Business Undip (Prof. Dr. Suharnomo, SE, M.Si), Vice Dean for Resources (Dr. Warsito Kawedar, SE, M.Si, Akt.), Department of Management FEB Undip (Erman Denny Arfinto S.E. M.M. and Shoimatul Fitria S.E. M.M.), Department of Accounting FEB Undip (Dr. Rr. Karlina Aprilia Kusumadewi S.E. M.Sc. Ak.), the representatives of Alfamart Headquarter Office (Alam Sutera, Tangerang), Deanita Stepfanie, the representatives of Alfamart Semarang Office, Eko Mujanto, Alexander D M, and Nanant, and also representative from PT Undip Maju, Shinta Sukma TW. The collaboration was carried out as an initiative to improve the quality of education by creating young entrepreneurs in the retail sector on campus. Furthermore, it is also Alfamart’s sustainability commitment to support the achievement of Sustainable Development Goals (SDGs) target especially number 4 (quality education) and number 17 (partnership to achieve goals). The coordination began with a material presentation by Alfamart and FEB UNDIP and continued by reviewing the location and supporting facilities on campus. This collaboration is expected to be realized soon because there are visions and missions that can be coordinated and synergized, especially for the development of human resources and Small Medium Enterprises on campus. Hopefully, the Alfamart outlet on campus will be able to improve the implementation of the tridharma of higher education, sustainable human resource development, and business development in the implementation of Kampus Merdeka program.

Field Assessment of the New Study Program “S-1 Digital Business” Faculty of Economics and Business, Universitas Diponegoro

March 10, 2023 No Comments

On the 6th of January 2023, the Faculty of Economics and Business Universitas Diponegoro accepted Undip Reviewer Team to do a field assessment toward their planning to open a new major program, called S-1 Digital Business. The event was opened by the speech of the Dean of Faculty of Economics and Business, Prof. Dr. Soeharnomo, S.E., M.Si, and followed by one of the representative reviewer teams. Nowadays, Digital Business has become one of the most sought-after business models by entrepreneurs.  This is because digital business has more benefits than traditional one. Head of the Management Department and person in charge of the field assessment, Prof. Dr. Harjum Muharam, S.E., M.E., said that “Universitas Diponegoro must contribute to facing the rapid information and technology changes, moreover, its supported by the enthusiasm of public in technology”. The opening of a new study program, S-1 Digital Business, is very important because it helps to develop and prepare students for the digital economy revolution 4.0. The major was established to respond to society’s demand for rapid changes in business development and technology. If the assessment has already been passed and accepted, the new study program, S-1 Digital Business, will open admission by the odd semester of 2023/2024 academic year.

FEB Undip Holds a Discussion Forum “Development Planning in the Context of Preparation for the Preparation of the 2020-2024 RPJMN” with Bappenas

November 26, 2020 No Comments

Thursday (24/1) at the Main Meeting Room, Lt. II FEB UNDIP Dean Building, National Development Planning Agency (Bappenas) held a discussion forum with the theme Development Planning in the Framework of Drafting the 2020-2024 RPJMN. This event was attended by undergraduate, postgraduate, and doctoral students from Diponegoro University, as well as students from USM University and UIN Walisongo. This discussion forum presented two keynote speakers, namely Dr.Muhammad Cholifihani, S.E., M.A. as Director of Financial Services and BUMN – Bappenas RI and Eka Chandra Buana, S.E., M.A. as Director of Macro Planning and Statistical Analyst – Bappenas RI. Each keynote speaker presented a different material. Eka Chandra Buana, S.E., M.A. delivered material on “Macroeconomic Framework 2020-2024”. Eka mentioned several reasons that caused the structural transformation to fail, including overlapping regulations and bureaucratic obstacles, the low quality of human resources and labor productivity, and the low quality of infrastructure. These factors are the cause of low innovation and investment quality. Various efforts that can be taken to overcome this problem are to facilitate structural transformation through increasing efficiency, productivity and added value. Improvements on the supply side are also needed, balanced by strengthening domestic demand and improving international trade performance. While the second material presented by Dr. Muhammad Cholifihani, S.E., M.A. related to “Financial Deepening in Indonesia and the Direction of Inclusive Financial Policy”. In his presentation, Cholifihani said that the financial inclusion policy is a form of financial deepening aimed at the community at the bottom of the pyramid to take advantage of formal financial services. There are two main indicators in financial inclusion, namely TPF/GDP and Credit/GDP. The government in this case has drawn up policy directions related to these two indicators, one of which is about policy directions to encourage the development of MSMEs.

FEB Undip Holds “Guest Lecturer: Global Leadership” Event in Commemoration of FEB’s 59th Anniversary

March 14, 2019 No Comments

Last Thursday (14/03), located in Hall Building C, Faculty of Economics and Business, a Guest Lecturer Lecture event with the theme Global Leadership. On this occasion, the International Office presented Professor Robert Evans as the International Dean of the Curtin University Faculty of Business and Law as a speaker. This event received a positive response from students, especially FEB students. This was evidenced by the large number of participants who attended this event. In line with the theme, Professor Robert delivered material about Global Leadership to the audience. On that occasion, he explained how leadership and management differ from various aspects. In order to provide an in-depth explanation regarding Global Leadership, Professor Robert also explained the various challenges in Global Leadership. Based on his presentation, there are at least 7 things that become challenges in managing global leadership, one of which is cultural differences. To support his presentation, Professor Robert gave an excerpt of how Sundar Pichai as the CEO of Google carries out his global leadership. By showing the video, it is able to provide an overview to the audience about the key to success in becoming a global leader. One thing that is synonymous with global leadership is the factor of cultural differences. Regarding cultural differences, he tried to compare Indonesian culture with Australia based on the cultural framework according to Hofstede. Referring to the material given by Professor Robert, we can see that Indonesia and Australia have very distinctive cultures.

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