Prof. Yun-Chia (Rock) Tang
Prof. Yun-Chia (Rock) Tang received his PhD from the National Tsing Hua University where he focused on technology marketing. His expertise is in marketing, and as a researcher, he has been publishing his works in marketing journals, such as Journal of Business Ethic, Journal of Interactive Marketing, and European Journal of Marketing. He also published a book in the marketing field with the title “Service Marketing and Management（3rd edition)” with his partner in 2017 in Taipei. He has taught at National Tsing Hua University, Taiwan, and he is currently a Full-time Associate Professor of Tunghai University, and the supervisor of graduate program of management school.